Kriket POP protein bar

Kriket is a pioneering brand based in Brussels, Belgium, that specializes in alternative protein snacks. Their Kriket POP protein bars are specifically known for incorporating cricket flour as a sustainable and nutrient-dense source of protein.

The brand was launched in 2018 with a focus on normalizing entomophagy (the eating of insects) within the European market. The products are manufactured locally in Belgium, ensuring a low carbon footprint and adherence to strict EU food safety standards.

Ownership remains with the original founders through their startup, maintaining its independent status as a craft-oriented food company dedicated to environmental sustainability through insect-based nutrition.