Puma shoes

Puma is a renowned global sports brand founded in Germany. The brand's journey began after a split between the Dassler brothers, leading Rudolf Dassler to establish Puma in 1948. Since then, it has grown into one of the world's leading athletic footwear, apparel, and accessories manufacturers.

While the brand's heart and design headquarters remain in Germany, production is highly globalized. Most Puma shoes are manufactured in Asian countries such as Vietnam, China, and Indonesia. This decentralized manufacturing model allows the brand to maintain high production volumes while meeting global demand. The brand's ownership has evolved over the decades, transitioning from a family-owned venture to a publicly-traded entity with various major shareholders, including the French luxury group Kering in the past, though it now operates more independently with widespread institutional ownership.