Made O'Meter
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New Balance is a legendary American footwear brand known for its blend of function and fashion. Originally founded in Boston, Massachusetts, in 1906 as the New Balance Arch Support Company, it evolved from selling orthopedic shoe inserts into one of the world's most recognizable athletic shoe manufacturers. The company remains famous for its numerically named models and for maintaining a significant portion of its production in the United States and the United Kingdom, unlike many major competitors.
While high-end 'Made in USA' and 'Made in UK' collections exist, many of their standard lifestyle and performance models, like the 574 series, are manufactured globally in facilities across Vietnam, Indonesia, and China to meet global demand. Ownership has remained relatively private and centralized under Jim Davis, who purchased the company in 1972, ensuring the brand maintains its distinct identity and commitment to domestic manufacturing hubs in the West alongside its international supply chain.
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