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Flower Knows is a Chinese cosmetic brand founded in 2016 by Gong Yu and Yang Zidong, famously known in the cosplay and C-beauty community. The brand has gained international acclaim for its extremely intricate, vintage-inspired packaging that blends Rococo, Baroque, and Victorian aesthetics with modern makeup formulations. The Little Angel Collection is one of their signature lines, featuring ornate cherub-themed casing.
While the brand maintains a high-end luxury feel through its design, it operates as a digitally native brand that has expanded globally. All Flower Knows products are designed and manufactured in China, utilizing the country's advanced cosmetic manufacturing hubs to produce their highly detailed pressed powders and palettes. The brand remains under the ownership of its founding company, Hangzhou Moling Network Technology.
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