Göteborgs Rapé Stark Slim snus

Göteborgs Rapé is a legendary Swedish snus brand with roots dating back to 1919 when it was first launched by the Swedish Tobacco Monopoly. The name 'Rapé' is French for 'grated,' referring to the historic method of production. It is famous for its distinct lavender and juniper berry flavor profile. For over a century, the brand has been synonymous with Swedish snus culture.

Today, Göteborgs Rapé is manufactured by Swedish Match in its factories in Sweden, ensuring traditional quality standards. In 2023, Swedish Match was fully acquired by Philip Morris International (PMI). This landmark acquisition placed the iconic Swedish brand under the umbrella of one of the world's largest multinational tobacco corporations, though production remains focused in Sweden to maintain its authentic heritage.