Laurentide Paint Durotone Interior Latex Paint

Laurentide Paint (Peinture Laurentide) is a well-established Canadian brand with roots dating back to 1950 in Victoriaville, Quebec. The Durotone line is specifically designed as a high-quality interior latex paint, widely used for residential and commercial architectural projects. The brand is known for its focus on sustainability and eco-friendly manufacturing processes within the Canadian market.

While Laurentide Paint operated as a prominent family-owned business for decades, it eventually became part of the broader Peinture Laurentide group. In a significant industry consolidation, its architectural paint division and manufacturing assets were acquired by Société Laurentide, which continues to uphold the brand's heritage. Today, the brand remains a Canadian staple, manufactured primarily in Quebec to serve the North American home improvement sector.