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PIECES is a well-known contemporary fashion brand that specializes in apparel, footwear, and accessories tailored for young women. Founded in 2003, the brand was created to provide affordable, on-trend fashion items that complement a modern wardrobe. It quickly became a staple in the European high-street fashion scene.
While the brand's design and conceptual roots are firmly planted in Denmark, its manufacturing occurs across several countries, primarily in Asia and Europe, depending on the specific textile or accessory type. This allows for a diverse range of materials and styles to be produced efficiently for global distribution.
PIECES is an integral part of the BESTSELLER family, a massive Danish fashion group owned by the Holch Povlsen family. Under BESTSELLER's umbrella, PIECES operates alongside other famous brands like Jack & Jones and Vero Moda, benefiting from a robust global supply chain and sustainable fashion initiatives headed by the parent company.
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