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Dermablend Professional was founded in 1981 by American dermatologist Dr. Craig Roberts and his makeup artist wife, Flori Roberts. The brand was established to provide high-performance corrective makeup for individuals with skin conditions such as vitiligo, rosacea, and scarring. It became a pioneer in the 'camouflage makeup' category, known for its high-pigment load and long-wear formulas.
While the brand was originally an independent American company, it was acquired by the L'Oreal Group in 1998. Since its acquisition, it has been integrated into the L'Oreal Active Cosmetics Division (now L'Oreal Dermatological Beauty), alongside brands like La Roche-Posay and CeraVe. Today, it remains a dermatologist-recommended brand that bridges the gap between medicine and aesthetics, with most of its manufacturing and development centralized through L'Oreal's expansive global supply chain, primarily in the United States.
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