Strega Alberti Liquore Strega

Liquore Strega is one of Italy's most famous herbal liqueurs, easily recognized by its distinctive bright yellow hue and unique bottle design. Created in 1860 by Carmine Vincenzo Alberti and his son Giuseppe in Benevento, Italy, the liqueur's recipe is a closely guarded secret involving approximately 70 different herbs and spices, including saffron, mint, and juniper.

The name 'Strega' translates to 'witch' in Italian, a nod to the folklore surrounding Benevento as a historic gathering place for witches. Today, the brand remains profoundly tied to its roots, still being produced by the Alberti family in the same region. The company has expanded its portfolio over the decades to include chocolates and other confectionery items, but the herbal liqueur remains its flagship product, celebrated globally for its complex, bittersweet profile.