Ajax Mediterranean All Purpose Cleaner

Ajax is one of the most recognized household cleaning brands in the world. Originally launched by the Colgate-Palmolive Company in 1947 in the United States, it was first introduced as a scouring cleanser. The brand name was inspired by the Greek hero Ajax, symbolizing strength and cleaning power.

Over the decades, Ajax has expanded its product line to include liquid all-purpose cleaners, dish soaps, and laundry detergents. While the brand originated in the USA, it is now manufactured in multiple locations globally to serve regional markets. In Europe, production often takes place in various factories across the continent to maintain a local supply chain. Today, Ajax remains a core brand under the ultimate ownership of the Colgate-Palmolive Company, a massive American multinational consumer products company headquartered in New York City.