Steady Clothing apparel

Steady Clothing is an American fashion brand founded in 1994 by Joshua herzer and Eric herzer. The brand is renowned for its high-quality vintage-inspired garments, particularly drawing from rockabilly, tiki, and lounge cultures of the 1950s and 60s.

Unlike many global fashion conglomerates, Steady Clothing has maintained a core commitment to US-based manufacturing. The brand gained significant cultural traction through its unique bowling shirts and button-ups, often worn by celebrities and featured in popular media. It operates as an independent brand headquartered in California, continuing to design and produce apparel that emphasizes classic Americana and retro aesthetics.