Pilos Kefir 2,8% mm

Pilos is a prominent private-label dairy brand exclusively sold by the German international discount supermarket chain, Lidl. The brand offers a wide range of dairy products, including milk, cheese, yogurt, and fermented drinks like kefir.

Because Pilos is a retailer's own brand, its production is decentralized to leverage local supply chains in the various markets where Lidl operates. For instance, Pilos products sold in Croatia or Romania are often manufactured by large regional dairy processors such as Albalact, Fabrica de Lapte Brașov, or Mlekara Ub, while products in the Baltic or Central European regions may be sourced from Polish or Hungarian suppliers. This strategy allows the brand to maintain competitive pricing and provide fresh local produce to its customers. The ultimate ownership of the Pilos brand lies with the Schwarz Group, one of the largest retailers globally, which manages the brand's trademark and distribution across its expansive network of stores.