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Slimpie is a prominent Dutch brand specializing in sugar-free and calorie-free beverage concentrates and snacks. The product shown is their Watermelon Strawberry flavored syrup, a popular variant known for its 1:11 mixing ratio, which produces approximately 8 liters of lemonade from a single 650ml bottle.
The brand was established in 2001 by a father whose son had diabetes and wanted to enjoy lemonade without the high sugar content found in traditional syrups. Inspired by a sugar-free product discovered in Denmark, he developed a superior version for the Dutch market. Today, Slimpie is a market leader in the sugar-free syrup category in the Netherlands.
The brand is owned and managed by Thijs Food Innovation B.V., an independent Dutch company based in Heerhugowaard. The products are primarily manufactured in the Netherlands, reflecting their local roots and commitment to the Dutch food innovation sector.
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