Bolero instant fruit drink

Bolero is a globally recognized brand of sugar-free, low-calorie powdered drink mixes. Originally developed in the 1990s, the brand focuses on healthy hydration solutions including fruit flavors, iced teas, and isotonic sports drinks. The brand was founded in Bulgaria, which remains its primary hub for research, development, and manufacturing.

The product is manufactured by Bolero & Co. Ltd, headquartered in Etropole, Bulgaria. The company has successfully expanded its distribution to over 80 countries worldwide, including major markets in Europe, the United States, and Australia. The brand is managed and owned by the same original entity, Bolero & Co. Ltd (often associated with the trade name BG-Eurotrade), which oversees the international production and licensing of its extensive range of over 100 flavors. Its manufacturing facility in Bulgaria serves as the central production site for the global market, ensuring consistent quality across its sugar-free and stevia-sweetened product lines.