Reebok Athletic Footwear and Apparel

Reebok is an iconic global brand with a deep heritage in fitness and sport. Founded in 1958 in England as a companion company to J.W. Foster and Sons, it rose to international prominence in the 1980s. The brand played a pivotal role in the aerobics craze and later became a staple in professional sports licensing.

While originally a British brand, it was acquired by the German sportswear giant Adidas in 2005. However, in early 2022, ownership transitioned to the American brand management firm Authentic Brands Group (ABG). Today, Reebok products are developed and marketed through a global network of partners and distributors.

Manufacturing for Reebok occurs across multiple countries, primarily in Asia. Major production hubs include Vietnam, China, Indonesia, and India. This diverse manufacturing base allows the brand to serve its global customer base efficiently across its footwear, apparel, and accessories lines.