Vermeiren Traditional Speculoos

Vermeiren is a prestigious Belgian brand specializing in 'Speculoos', a traditional spiced shortcrust biscuit. The brand traces its roots back to 1919 when the Vermeiren family began baking these traditional treats in Prince-Edward Street in Bornem, Belgium. They are renowned for their slow-baking process and use of high-quality, natural ingredients such as candy sugar and cinnamon.

Today, the manufacturing is still centralized in Belgium, maintaining the authentic craftsmanship that characterizes the Flemish biscuit tradition. The company remains an independent family-owned entity, Vermeiren Princeps NV, which emphasizes sustainable production methods, including the avoidance of palm oil in many of its lines and a focus on traditional recipes that have been passed down through generations.