Red Bull Yellow Edition Energy Drink

Red Bull Yellow Edition is a tropical-flavoured energy drink produced by Red Bull GmbH. The brand's origins trace back to Thailand, where Chaleo Yoovidhya created Krating Daeng, a beverage marketed to truck drivers and labourers. In 1987, Austrian entrepreneur Dietrich Mateschitz partnered with Yoovidhya to adapt the drink for international markets, establishing the global brand we recognize today as Red Bull.

While the brand is synonymous with its Austrian headquarters, manufacturing is distributed globally to meet demand. A significant portion of the global supply is produced in Austria and Switzerland by Rauch Fruchtsäfte on behalf of Red Bull. However, for regional markets, production occurs in various countries including the United States, Brazil, and India. The ownership structure remains a private partnership between the Yoovidhya family and the estate of Dietrich Mateschitz, keeping the brand's identity independent from major beverage conglomerates.