Summer Fridays Lip Butter Balm

Summer Fridays was founded in 2018 by influencers Marianna Hewitt and Lauren Ireland. The brand gained viral status with its Jet Lag Mask and has since expanded into a full range of skincare and lip products. The Lip Butter Balm is one of their flagship products, known for its vegan formula and aesthetic packaging.

While the brand maintains its headquarters in California, it has received significant investment from growth equity firms like Prelude Growth Partners and, more recently, a strategic investment from TSG Consumer Partners. The products are primarily manufactured in the United States, targeting a global audience through retailers like Sephora and their own direct-to-consumer platform.