Made O'Meter
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Zoetic Essentials is an Australian-born brand that focuses on ethical and sustainable tea production. Founded in Melbourne, Victoria, the brand was established with a commitment to providing organic and Fairtrade certified products that minimize environmental impact. Their 'Essentials' range, including the English Breakfast tea featured in the image, is known for being plastic-free and using unbleached tea bags, aligning with their membership in the 1% for the Planet initiative.
While the brand is headquertered and developed in Australia, the manufacturing and sourcing process involves multiple countries. The tea leaves are primarily sourced from certified organic gardens in regions like Sri Lanka and India, known for their high-quality black tea production. The final blending and packaging are managed under the oversight of the Australian parent company to ensure compliance with organic standards.
The global ownership of Zoetic rests with the original Australian entity, Zoetic Tea Pty Ltd. As a private, values-driven company, it remains focused on the Australian and international wellness markets, positioning itself as a premium yet accessible option for eco-conscious tea drinkers. There are no large multinational conglomerates involved in its primary operations, allowing it to maintain its status as an independent Australian label.
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