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BioBio is a prominent organic private label brand exclusive to Netto Marken-Discount, a major German discount supermarket chain. The product shown is a low-fat mild kefir made with 1.5% fat, adhering to organic farming standards.
Established in 2002, the brand was created to provide accessible organic products to a wider consumer base in Germany. As a private label, it does not have a single manufacturing facility; instead, Netto partners with various certified organic dairies primarily located across Germany to produce the dairy line. Netto Marken-Discount is a subsidiary of the EDEKA Group, which is the largest supermarket corporation in Germany. This relationship ensures that BioBio products remain under the ultimate ownership of German retail cooperatives into 2026 and beyond.
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