Old Spice Make Waves Deodorant

Old Spice Make Waves is part of the brand's Fresher Collection, designed to offer long-lasting scent and sweat protection for men. The brand itself has a rich history, having been founded in the United States in the late 1930s. Since then, it has grown from a classic grooming staple into a globally recognized leader in personal hygiene marketing, known for its bold scents and distinctive advertising.

Today, the brand is owned by the multinational consumer goods giant Procter & Gamble. While the brand originated with the Shulton Company, P&G's acquisition in 1990 allowed for massive global expansion and product diversification. Manufacturing for the North American market primarily takes place in the United States, though P&G utilizes a vast network of international facilities to serve various regions worldwide.

Old Spice continues to be a dominant force in the deodorant market, leveraging its heritage while constantly updating its product lines with new fragrances like Make Waves to appeal to modern consumers. The ultimate ownership remains firmly in the United States, where Procter & Gamble oversees its global strategy and development.