WC Net Intense Perfume toilet cleaner

WC Net is a historical Italian brand that revolutionized household cleaning when it launched its first powder toilet cleaner in 1967. Over the decades, it has become a market leader in Italy and several European countries, specializing in a wide range of toilet and drain care products. The brand is known for its focus on providing hygiene, sanitization, and strong fragrances while ensuring ease of use.

The product is manufactured primarily in Italy, where its main production facilities are located. WC Net is part of the Bolton Group, an Italian multinational family-owned company founded by Joseph Nissim. The Bolton Group owns an extensive portfolio of well-known international brands in various sectors, including food, home care, personal care, and beauty, maintaining its headquarters in Milan, Italy. Today, WC Net continues to innovate with liquid, gel, and solid rim-block formats, solidifying its place as a trusted name in household hygiene.