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MBT, which stands for Masai Barefoot Technology, was founded in 1996 by Swiss engineer Karl Müller. The brand revolutionized the footwear industry by introducing the 'rocker bottom' sole, a design inspired by the natural, uneven walking surface of the Masai people in East Africa. This unique design aims to activate muscles, improve posture, and reduce pressure on joints by making the wearer feel as though they are walking on soft sand.
Over the years, the brand transitioned from a Swiss-owned innovation to a global health and lifestyle brand. Following financial restructuring in the early 2010s, the brand's ownership shifted to Asian markets, specifically under the stewardship of Singaporean businessman Andy Chaw. Today, MBT shoes are engineered with advanced sensor technologies and are manufactured across various locations in Asia and Europe to satisfy global demand.
As of 2026, MBT continues to operate as a specialized footwear brand under the Masicorp Group. The brand remains a leader in the physiological footwear category, focusing on therapeutic benefits for foot health and overall body wellness while expanding its style range to include more contemporary designs alongside its classic health-focused models.
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