Campanula poscharskyana (Trailing Bellflower)

Campanula poscharskyana, commonly known as Trailing Bellflower or Serbian Bellflower, is a popular perennial ornamental plant. It is native to the Dinaric Alps in the Balkans, primarily Serbia and the surrounding regions. Because it is a biological organism rather than a manufactured consumer good, it does not have a single manufacturer; instead, it is cultivated globally by countless nurseries and botanical growers for use in gardens and landscapes.

In the context of the horticultural industry, the plant is typically sold by local garden centres or large retailers. For branding purposes, it is often categorized under generic plant labels or specific horticultural brands such as Thompson & Morgan or RHS (Royal Horticultural Society) endorsed ranges in the UK. Because this is a naturally occurring species that has been widely naturalized, there is no ultimate corporate owner of the 'brand' or the plant itself, though specific cultivars may be protected by Plant Breeders' Rights.