MECCA cosmetics

MECCA is a premier Australian beauty retailer that has expanded into developing its own high-performance cosmetic and skincare lines, including brands like MECCA COSMETICA and MECCA MAX. Founded by Jo Horgan in Melbourne in 1997, the company revolutionized the Australian beauty landscape by introducing niche global brands alongside its own signature products. MECCA's product development focuses on luxury formulations and trend-driven innovations tailored for its diverse customer base.

While MECCA was founded and remains headquartered in Australia, its manufacturing operations are global to leverage specialized laboratory expertise. High-grade sunscreens and body care are often produced in Australia, while color cosmetics are frequently manufactured in Italy and skincare formulations in the United States. The brand remains privately held by its founder and investment partners, maintaining its status as an iconic Australian business success story in the global beauty industry.