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Njie Aloe Vera is a popular functional beverage brand founded in Sweden. Although the brand is Swedish and managed by NJIE Group, the production of these specific aloe vera drinks typically takes place in South Korea, a global leader in aloe vera processing and beverage technology. This ensures the inclusion of high-quality aloe vera pulp and pieces as seen in the bottle.
The brand was launched by Assan Njie in 2008 and grew significantly in the Nordic market. Today, it is part of the NJIE Group AB, which continues to innovate in the sugar-free and functional food space. The distribution and local ownership are handled by the Swedish entity, maintaining its Nordic roots despite international sourcing for manufacturing.
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