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This product is a hair conditioner from the 'U' private label brand, specifically the 'Huile d'Argan et Cranberry' (Argan Oil and Cranberry) variant designed for colored hair. It is a store-brand product belonging to Système U, one of France's major retail cooperatives.
Système U was founded in 1894 as 'Le Pain Quotidien' and evolved into a large cooperative of independent retailers. The 'U' brand represents their high-quality, value-driven range of consumer goods, including the 'By U' and 'Produit U' lines. Most of their private-label personal care products sold in the French market are manufactured within France to utilize local expertise in the cosmetics industry and maintain supply chain efficiency.
As a cooperative, Système U does not have a single corporate 'owner' in the traditional sense; instead, it is owned and governed by the independent shopkeepers who manage the individual Super U, Hyper U, and Marché U stores across the country.
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