Rizla Medium Thin Red rolling papers

Rizla is one of the world's most recognizable brands in the tobacco accessories market, specializing in rolling papers. The brand traces its origins back to 16th-century France when the Lacroix family began producing paper. The name 'Rizla' was adopted in the 19th century, combining 'Riz' (the French word for rice, which was used as a raw material) and 'La+' (representing the Lacroix family name).

While the brand was founded in France, it is currently owned by Imperial Brands (formerly Imperial Tobacco), a British multinational conglomerate. Manufacturing for Rizla products takes place in several locations globally to serve international markets, with primary production facilities historically located in Belgium and other parts of Europe. Today, it remains a dominant player in the worldwide market for cigarette papers and accessories under the stewardship of its UK-based parent company.