Unox soup and meat products

Unox is a classic Dutch food brand that has become a household name, particularly famous for its 'rookworst' (smoked sausage) and diverse range of hearty soups. Founded in 1937, it was originally established by Unilever in the Netherlands to market meat products. Over the decades, it expanded its portfolio to include canned and pouch soups, vegetarian alternatives, and various snack items, anchoring itself as a staple of Dutch culinary culture.

While the brand was a core part of the Unilever portfolio for nearly a century, its ownership structure is currently transitioning. As part of a strategic shift to focus on high-growth categories, Unilever announced the divestment of its Dutch food business. The brand is now part of a broader corporate realignment within the global food industry, maintaining its strong manufacturing presence in the Netherlands while operating under specialized management focused on the European food sector.