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Sanex Dermo Sensitive Roll-on Antiperspirant

Ejer:Colgate-Palmolive Company (USA)
OprindelseNederlandene
Produceret:Italien

Sanex is a well-known personal care brand that has specialized in skin health since its inception. Originally launched in 1984 by the Sara Lee Corporation, it first gained popularity in Spain before expanding across Europe. The brand's philosophy focuses on maintaining the skin's natural balance and pH, particularly for sensitive skin types.

Ownership of the brand has changed hands over the years. In 2009, Unilever acquired Sanex as part of a larger deal with Sara Lee. However, due to antitrust regulations by the European Commission, Unilever was required to sell the brand. In 2011, Colgate-Palmolive acquired Sanex, and they remain the ultimate owner today.

Manufacturing for Sanex roll-on products primarily takes place in Europe, with significant production coming from Colgate-Palmolive’s 'TRUE Zero Waste' facilities in Italy. The brand continues to be a market leader in the dermatologically tested personal care sector, known for being one of the first to introduce alcohol-free and soap-free formulations.

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