LU Mini Crackers Olijfolie & Oregano

LU Mini Crackers Olijfolie & Oregano are a popular savory snack known for their light, crispy texture and Mediterranean-inspired flavor profile. These crackers are specifically marketed for the Benelux region, featuring bilingual Dutch and French labeling.

Originally founded in Nantes, France, in 1846 by Jean-Romain Lefèvre and Pauline-Isabelle Utile, the LU brand (an acronym of their initials) has a storied history as a pioneer in the biscuit industry. While the brand remains an icon of French culinary heritage, its production and ownership have globalized. These specific mini crackers are manufactured in Italy, catering to the European market with high-quality ingredients like extra virgin olive oil.

Since 2012, the LU brand has been part of the Mondelēz International portfolio. Mondelēz, a global snacking powerhouse headquartered in the United States, acquired the brand following the split of Kraft Foods. Today, LU continues to thrive as one of the world's leading biscuit brands, maintained by Mondelēz's extensive distribution network while preserving its original French identity.