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Who owns Dakar Rally?

Dakar Rally

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Brand origin
France

Amaury Sport Organisation is a privately owned French company that creates and manages major international sporting events, most notably the Tour de France and the Dakar Rally. It is a subsidiary of the Groupe Amaury media group.

dakar.com
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Updated: 13 September 2026 · Ownership verified: 13 September 2026 ·
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Ownership chain

  1. BrandDakar RallyFrance
  2. Amaury Sport Organisation (ASO)
  3. Ultimate ownerÉditions Philippe Amaury S.A.S. (Groupe Amaury)France

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Sources: aso.fr

Ownership data is compiled from public sources and verified where possible. Spotted an error? Suggest a correction below.

Products from Dakar Rally

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