Who owns Alter Ego Italy?
Alter Ego Italy
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- Ultimate owner
- Pettenon Cosmetics S.p.A. S.B.
- Brand origin
- Italy
- About Alter Ego Italy
- Pettenon Cosmetics is an Italian group specializing in professional hair care and cosmetics products, known for brands like Alter Ego, Echosline, and Fanola.
Updated: 28 January 2026