Who owns Effi?
Effi
Made O'Meter is free and ad-free, built to keep ownership like this transparent.
- Brand origin
- Belgium
- Main production
- Several countries
Upfield is the world's leading producer of plant-based spreads and cheeses, owning iconic brands like Flora, Becel, and Blue Band. It was formed in 2018 after KKR acquired Unilever's baking, cooking, and spreads business.
Is the information about Effi correct?
Updated: 25 January 2026 ·
Get news about brands and owners
We only write when there is something worth telling about who owns what, and you can unsubscribe at any time.
Ownership data is compiled from public sources and verified where possible. Spotted an error? Suggest a correction below.
